Recommended NZ | Guide to Money | Gimme: Competitions - Giveaways

North Otago Wine Producer To Apply Origin System

Contributor:
Fuseworks Media
Fuseworks Media
North Otago Wine Producer To Apply Origin System

20 August 2009 - When the 2009 vintage wines from Kurow Estate Ltd appear on shelves from September, they will be among the first in the world to use a powerful scientific process to address a growing international concern over wine fraud and food safety. The origin of ten different wines will be independently and scientifically authenticated by Oritain Global Ltd. Customers will be able to use the Oritain system to track the wine back to the vineyard where the grapes were picked.

``Kurow Estate has invested heavily in premium production techniques and equipment. We grow and harvest our grapes entirely from the Waitaki and Hakataramea valleys. And, we bottle all of our wines ourselves. The authenticity of what's in each bottle is something we must protect,'' said Murray Turner, Kurow Estate General Manager. ``Our customers want to know that when they open a bottle of our wine, they're getting the real thing. Oritain has developed a unique, tamper-proof system for verifying where a product comes from. We're excited to be able to offer this to our customers.''

``Kurow has been known for more than a hundred years for its abundant natural beauty and the soil's unique ability to produce magnificent fruit,'' said Will Anglin, Chief Marketing Officer of Oritain Global. ``Every wine has a unique natural signature that comes from the water and soil where the grapes were grown. Oritain is pleased to offer Kurow Estate customers a scientifically authenticated product.''

About Oritain We are the leading provider of independent scientific verification of origin services and work across a wide set of vertical markets including wine, honey, produce, fibre and meat. Oritain Global is based in New Zealand with operating companies in Australia and the US. Our trademark is protected, and like our name means `certainty of origin'.

About Kurow Estate Ltd Kurow Estate Ltd is a premium wine producer in North Otago. Kurow Estate wines are marketed under the `Kurow Village' and `Pasquale Viticultura' labels. In 2009, we will be offering ten wines.

All articles and comments on Voxy.co.nz have been submitted by our community of users. Please notify us if you believe an item on this site breaches our community guidelines.