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State concludes Swimming NZ sponsorship

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Fuseworks Media
Fuseworks Media

State Insurance and Swimming New Zealand today announced the conclusion of their successful partnership.

Roger Wallace, General Manager for State Insurance, said the decision follows a rewarding four-year partnership that has helped tens of thousands of Kiwis to stay safe in the water. The announcement follows a review of State’s sponsorship and community engagement activity.

Roger Wallace said: "State is moving in a different direction with its sponsorship strategy. However, this is no reflection on the quality and success of our sponsorship with Swimming New Zealand.

"We’re extremely proud of what’s been achieved during our partnership with Swimming New Zealand. At an elite level, Swimming New Zealand has done tremendously well on the international stage, most recently with Olympic athlete Lauren Boyle winning three medals at the FINA World Championships in Barcelona. State is also proud to have been a major sponsor of the AquaBlacks.

"Above our sponsorship of the elite athletes, and naming sponsorship of Swimming New Zealand’s national championships, State has jointly helped to create a highly successful learn to swim programme with Swimming New Zealand - the State Kiwi Swim Safe programme".

Swimming New Zealand CEO Christian Renford looked back on a great partnership between the two organisations. "Whilst it is sad to part ways, we respect and appreciate the commitment State Insurance has shown to our sport since 2010. They have been nothing but a pleasure to work with.

"During this time Swimming New Zealand has undergone significant organisational change and has achieved many successes both in and out of the water. Accordingly we believe that we are now in the position to offer a sound investment for new commercial partners and we are actively pursuing opportunities," Mr Renford said.

In the water, Swimming New Zealand’s swimmers achieved the most successful World Championship campaign in over 20 years.

A key focus of State’s partnership has been Swimming New Zealand’s Kiwi Swim Safe programme.

"Many New Zealanders share our belief that it is essential that every New Zealand child is water wise and should be a competent swimmer by the time they are aged 10. We know that our swim and survive activities have very strong community support" Renford said. "Our programme has reached over 200,000 children in a large proportion of all primary schools throughout all regions of New Zealand. Additionally Swimming New Zealand provides training for more than 1,000 swim teachers annually.

"State Insurance and its staff, have great values and a willingness to make a difference in the community, values shared by Swimming New Zealand. Their support has helped to grow swimming over the past four years, which I thank them for," said Mr Renford.

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