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World Breastfeeding Week: A Key to Sustainable Development

Fuseworks Media
Fuseworks Media

World Breastfeeding Week, 1 - 7 August 2016 

Theme: Breastfeeding, a Key to Sustainable Development

World Breastfeeding Week has taken sustainable development as its theme this year, with the aim to firmly anchor breastfeeding as a key component of sustainable development. Breastfeeding contributes to a "healthier, better educated, more equitable, and more environmentally sustainable" world according to the Lancet, one of the world’s leading medical journals.

New Zealand’s exclusive breastfeeding rates fall sharply from an average of 82% on discharge from maternity services, to a low of 19 % at six months. This is despite the Ministry of Health stating that New Zealand is a country in which breastfeeding is protected, promoted and supported by the whole of society.

"The Dunedin Breastfeeding Network will use World Breastfeeding Week 2016 to highlight the need to promote and normalize breastfeeding in our communities," according to Christine Quested, Network member and Southern DHB Health Promotion Advisor.

Rebecca Llewellyn, Network Member and WellSouth Health Promotion Specialist, affirms that "Infant feeding is an issue pertinent to sustainable development, cutting across health, education, commerce and trade and social service sectors. It’s everyone’s responsibility."

To raise awareness and community engagement, various events have been organized:

- Community Film Screening of award-winning documentary Milk:

Thursday 4th August: 12-1:30pm Dunningham Suite Dunedin City Library. $5 entry, bring your own lunch. Come early and hang around after to chat with other mums and local breastfeeding peer supporters.

- Big Latch On: a global event where mothers breastfeed at the same time to celebrate and normalise breastfeeding. 

Dunedin: 10am Friday 5th in the lower Meridian Food Court, Meridian Mall. Official count @10.30am. Come along for free sustainable-themed giveaways, other spot prizes, and to meet and greet our MCs Damian and Sonja from the Breeze. 

Oamaru: 10am Friday 5th, North Otago Plunket Rooms on Severn St, Oamaru (opposite police station). All registrations in the draw for spot prizes on the day!

Balclutha: 10am Saturday 6th, at the Balclutha Parent Centre, 1 John Street, Balclutha.

- La Leche League Peer Counsellor Programme Administrator training, August 1-5th

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