Proving size isn't everything, the critically endangered kākāpō population has shown their combined pulling power can draw people in from all over the world, after a Youtube video featuring the now famous Sirocco the kākāpō received more than million hits this weekend.

This week's screening of the BBC's "Last Chance to See" programme featuring New Zealand's own conservation ambassador Sirocco the kākāpō, has catapulted kākāpō recovery into the international spotlight.