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IVECO NZ joins the Blues Super Rugby team as major sponsor

Fuseworks Media
Fuseworks Media

Iveco NZ is proud to announce their sponsorship with the Blues Super Rugby team.

The partnership was marked today at the Blues Captain’s Run at Eden Park with Iveco NZ handing over the keys to an Iveco Daily Blue Power van to the team, with the message Powered by Iveco.

Iveco New Zealand is the importer, distributor and retailer of Iveco commercial vehicles for the New Zealand market. With 24 dealerships across New Zealand, their head office is based in Wiri with the recent development of a flagship retail, service and parts facility.

The partnership includes Iveco’s branding on the lower back of the team’s playing jerseys for the rest of the season, to continue into the 2020 and 2021 seasons.

Iveco will also be aligned with new and exciting social media and at-game activations to engage with fans, customers and the wider community from 2020.

Jason Keddie, Iveco Dealer Principal of NZ, says the partnership is a natural fit for the company.

"The Blues and Iveco New Zealand share the same working principles - focus of strength, performance and power. We are thrilled with the opportunities ahead and wholeheartedly back the team for success."

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