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Cricket Wellington supports Basin Reserve naming plans

Contributor:
Fuseworks Media
Fuseworks Media

Cricket Wellington is supportive of the Basin Reserve Trust’s plans to crowd-fund the naming rights for the Basin Reserve via the Support Women’s Sport group.

The Basin Reserve Trust is partnering with the Support Women’s Sport group to run a media and crowd-funding campaign to secure the group as naming rights sponsor of the venue.

The initiative aims to raise $100,000 to secure two years naming rights of the Basin Reserve.

Cricket Wellington CEO Cam Mitchell said the organisation was completely behind the move which would only increase the relevance and support for women’s sport in New Zealand.

"Cricket Wellington is totally behind the Support Women’s Sport group and their ambitions to tackle inequities in sports media coverage," he said.

"This is a really exciting initiative and one that will further develop the game of cricket, the Basin Reserve Trust as a venue and, most importantly, the growth of women’s sport in the media lens."

Cricket Wellington itself is already leading the way in its efforts towards gender equality at all levels of the sport.

It has already reached the Sport NZ governance challenge which requires all NSO and RSO boards to be at least 40% gender diverse by December 2021.

Cricket Wellington board chair Sally Morrison has had a significant impact on gender equality within cricket in Wellington and across New Zealand since she became the first female to be elected as chair of a cricket association, in 2016.

Led by Morrison, the organisation has just completed the expansion of its new gender-neutral changing rooms at the Basin Reserve, has integrated a new high-performance model that places greater emphasis on women’s cricket and, in December, became the first regional sports organisation to be awarded the Sport NZ Governance Mark.

Mitchell said the crowd-funding of the naming rights is another way Cricket Wellington can ‘’walk-the-talk’’ in the realm of gender equality in sport in New Zealand.

"Gender should never be a boundary to playing cricket or any sport and this initiative is just another way that we can help convey that message."

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